Amrita Rao inaugurates jewellery showroom

The connoisseurs of fashion and jewellery P.C. Jewellers (PCJ) launched their new showroom at Faridabad on 2nd October 2008 amidst much fanfare in a glittering function. The Grand opening was marked by the presence of much glitterati, Bollywood celebrity, Amrita Rao, who added extra sizzle and oomph to the high profile glamorous event.

PC Jewellers is one of the largest and most reputed chains of gold and diamond jewellery that provides a wide range of products, transparency in dealings and best customer care.





















Bollywood beauty Amrita Rao who inaugurated the new showroom said, "I am delighted to be here at this occasion, PCJ is a brand that embodies perfection in everything they do – be it jewellery or design. Being a woman, I have looked out for a brand that I could wear everyday and a brand that would match my needs at every occasion. In PCJ, I found a brand that not only satisfies these needs, but also embraces the desires of a woman in every beautiful piece of well-crafted jewellery.”

India International Fashion Jewellery & Accessories Show 2009

Event Profile

Indian International Fashion Jewellery & Accessories Show (IIFJAS) is the leading show focused on Indian fashion jewellery. The event will provide a fabulous opportunity to display the wide collections of products related to jewellery and fashion accessories. IIFJAS will be a perfect platform for the fashion and jewellery industry to promote their products and brands. It will bring together the potential buyers from all over the world.

Visitor Profile:

The targeted visitors at India International fashion jewellery & accessories show 2009 are: wholesalers & retailers, raw material suppliers, manufacturers, manufacturers of jewellery equipment and fashion accessories etc.

Exhibitor Profile:

Targeted exhibitor at Indian International Fashion Jewellery & Accessories Show are companies/firms dealing in: silver jewellery and accessories, costume and fashion jewellery, gold and silver-plated base metal jewellery, cubic zirconia, rhinestone jewellery, enamel, crystal, shell and pewter jewellery, bangles plated with base metal, loose polished semi-precious stones, beads, minerals and other materials, hair ornaments, handbags, jewellery parts, fashion watches, belts and buckles, wallets and purses, fashion apparels and many more.

International Institute of Fashion Design holds fashion show in Chandigarh

With a growing number of people becoming fashion conscious these days, Chandigarh is carving out a niche for itself in the world of fashion. It is all set to become country's new fashion hub, as being a home to several fashion institutes in Punjab, the satellite city offers a valuable platform for all budding designers in showcasing their creative work.

Many Bollywood stars along with India's top fashion models recently walked the ramp during a fashion show 'INIFD Designer Medley'. They were wearing collections of students graduating from International Institute of Fashion Design.

There were 19 collections used in the fashion show that characterized original style and elegance expressed by student designers.

Nimisha Gupta, Centre Head, INIFD, said: There is a boom in fashion industry. Lots of retail revolution is happening in India and so many foreign brands are coming in the Indian market. Apart from that our Indian craft is also acknowledged all over the world. So our designers are high in demand as well as our merchandisers and retailers. That is the reason why we are producing students who are well-equipped with all this knowledge.

Meanwhile, students presented their innovative concepts, as they tried to present the fusion of Indian wear with contemporary clothes.

The event provided these students an opportunity to showcase their creativity as well as try to understand the nerve of potential buyers beside looking at public inclination for something distinct.

Be it clothes, shoes or accessories - designer wear is in great demand in India.

Niyati Sharma, one of the participating student, said: Earlier, not many people were aware about the fashion industry, today they are becoming fashion conscious. Customers have started taking interest in accessories, gears from head to toe. The industry holds a lot of scope since students are very fond of fashion these days

and so they are studying fashion. It's not limited to dressing well and looking good. It's about your forecast for trend and fashion and your creation.

Anisha, another fashion student, said: Fashion is offering youngsters lots of opportunities. There is lot of money and glamour. So it is a big industry with lots of job prospects. Nobody can be a big designer just after studying and acquiring a degree in fashion. One has to work hard for that.

With their fascinating creations, a new group of talented fashion designers have made an entry into the world of fashion.

Lakme India Fashion Week

India is becoming the latest fashion hub for the fashionistas. Indian designers are no longer confined to the domestic fashion and apparel market, they are gaining recognition and fame from all over the world. The various government policies and a boom in fashion industry have made it possible.

One of the major breakthrough provided to Indian designers to showcase their talents are through the medium of fashion shows. Lakme India Fashion Show is the most popular fashion show celebration of India where the talents of already established and upcoming designers are showcased.

This event is a fashion celebration laced with lots of glamour and national as well as international media coverage. This time Lakme India fashion week was held at Mumbai from 31st Oct- 4th Nov. Many high profile designers as well as audience witnessed this fashion fiesta. Famous bollywood celebrities were part of it.

Eminent designers like Surily Goel, Narendra Kumar, Sabyasachi Mukherjee, Nalandda Bhandari, Nandita Mahtani, Anand Kabra, Abhishek Dutta , Wendrell Rodericks, Anupama Dayal, Vikram Phadnis, Chaitanya Rao, Sanchita, Savio Jon, Payal Singhal, Sanjay Malhotra, James Ferriera, Priyadarshini Rao, etc presented their spring/summer 2007 collection. Also South African designer duo Sun Goddess and Clive Rundle presented their collection.

Brief descriptions of some designer’s creative work are as follows :-

Nalandda Bhandari

Nalandda Bhandari designs simple yet attractive and wearable collection under the brand name ‘Nasha’. She named her spring/summer 2007 collection ‘Free Spirit’. She covered all patterns and styles of contemporary women clothing, dress patterns like- tunics, kaftans, tube dress, skirts, shirts and burnt gold evening gown dominated her show. She played with glamour clad fabrics like chiffon, silk, georgette, voile, cotton and crepe. Her collection was largely ruled by animal prints and embroideries like African embroidery, sequin embroidery, etc. She also presented her men collection. She included her logo of rose embroidery in almost every outfit.

Narendra Kumar

The very famous designer Narendra Kumar presented his spring/summer collection 2007 at Lakme Fashion Week. The collection was named as ‘Love Touches You’. He presented a perfect blend of traditional and contemporary designing paired beautifully with each other. The women’s line of western collection had smocked & pleated skirts, balloon skirt with shirt dress, half collars, bloomers, chiffon with appliqué sleeves, etc which were created with the designer’s unique touch and detailing. The preferred fabrics by the designer were cotton, georgette, net, silk, mull and linen. The collection was unique but wearable in terms of design and pattern.

The men collection was very stylish and appealing in nature. Men models walked the ramp with elaborate embroidered batik styled shirts paired with stylish trousers completed with patch pockets and shiny zippers. Fun element of, feminity to male garments was provided by showcasing sophisticated floral printed baggy tops paired with tight fitting pants and capris. The choice of colors was dull jade, beige, blue, brown, saffron and white. Complicated embroidery, smocking, appliqué work and shadow work were part and parcel of his creative designing. The fun element was when the famous model turned actor John Abraham walked the ramp with white linen suit. Thus he complied every bit of creativity and entertainment aspects to his collection which gained him standing ovation by the audience and showering of red.

Surily Goel

Surily Goel is young and talented designer who even designs for film personalities. Her latest creation on big screen was for actress Preity Zinta for the film ‘Jaan-e-Mann’. Her collection presented the carefree and sensual side of women’s clothing. This year’s collection was marked by knee-length skirts of georgette, crochets, chiffon, light silks and organdy, highlighting pleats and waist gathering with satin belts. Also single piece bubble outfits created in wide range of colors and fabrics. In this time’s collection she used more of small colored stones. The presence of film personalities like Dino Morea, Sonali Bendre, Neelam Kothari, Fardeen Khan, Sameera Reddy and Tara Sharma in the audience during her collection put the star element into the show.

Chaitanya Rao

Chaitanya Rao’s collection was like early morning breeze with booming petals of budding roses. The delicate fabrics like georgette and chiffon provided that sexy feminine look to her collection. As her signature, she included moth in the form of embroidery or appliqué in all of her garments.
The models took over the ramp with her mesmerizing feminine collection comprising of hem blouses with theme embroideries, pleated mini skirts with batik prints, moth appliqué blouses, long frayed double hem dresses, pale grey chiffon tunic, cream color chiffon bubble dress, dolman sleeved hipster blouses, the list goes on. To accessorize her collection she used thin and broad belts.

Sanchita

Sanchita’s collection presented in Lakme Fashion Week was bold yet wearable. She divided her collection into three segments- Punk chic, Copacabana and Swinging deco. The stunning designer pieces of bikinis and pareos, Hawaiian inspired kaftans, small balloon skirts, floaty dresses and
minis provided the feeling of the beaches of Copacabana, St. Tropez and Riviera to the audience. Her collection was quite glamorous consisting of outfit like grey T-shirts with silver leggings, lycra T-shirts having sleeve ornamentations, strapless dresses accompanied with necklaces, earrings and brooches. The men collection was marked by casual wear T-shirts, poplin trousers with detailed embroideries and white tuxedo jackets. The garments were decorated with semi precious stones or with attractive patch works. Her line of collection was dominated by colors like white, apatite, agate, jade, opal and black onyx. The garments were accessorized with intrinsically crafted jewelry and bags.

Savio Jon

This designer emphasized heavily on the comfort factor of the garments. Savio Jon is well known for his simple yet attractive clothing lines which are high on value and seductive quotient. Unlike other designers he preferred his garments to hang loose around the body instead of body hugging/tight fitting clothes. He used free flowing fabrics like fish net, mul, chiffon, georgette and crepe. Pinafore silhouette, long lean maxis, oversized blouses, deep shoveled armholes, low back and front necklines, were some types of garments he presented. In evening wear he glamorized the tubular silhouettes with shimmers. The ranges of colors choosed by him for his collection were beige, grey, brown, black, pale yellow and white. Thus the colors were also sober and subtle.

Payal Singhal

Payal Singhal for the first time presented her collection in Lakme Fashion Week. Her designer collection for women were designed keeping in mind today’s working women’s needs and comfort level. Stylish yet affordable was the key element associated with her collection. She beautifully used cutwork, satin, georgette, jacquard, tulle, cotton, crepe, taffeta, brocade and seersucker in club and partywear for dresses and tunics. Her display of outfits on ramp descended gracefully from daywear to glamorous evening wear. She started her showcasing of designs in oyster white color then, tea rose, yellow, coffee, watermelon to grapefruit color. Display of tunics and blousons were coupled with melon, gold or silver tights. The signature
outfit was the oyster white kaftan embellished with golden embroidery.

Sanjay Malhotra

Sanjay Malhotra named his spring/summer 2007 collection ‘Dejavu’. The key phrase which inspired him for this collection was Life through my rose colored glasses. He instead of sticking only to free flowing usual feminine fabrics, even experimented with fabrics like fur, leather, voiles, denim, suede and laces which were highly appealing to today’s power packed independent women. The beautiful mix-n-match of these fabrics in sober as well as striking colors presented a collection that was bold enough yet stylish and wearable. Few of the many outfits displayed by him were- ivory colored mirror jacket with chiffon sleeves, colorful corset skirt accompanied with net petticoat, tunic with fur edge, etc. His collection was for the woman who likes to seek attention of the crowd and be different.

Clive Rundle and Sun Goddess

Clive Rundle and Sun Goddess were two international South African designers who presented their collection at Lakme Fashion Week. Fusion was the key style of their outfits. Extravagant layered dresses and skirts, jackets, evening wear, loosely fitted shirts and trousers, long coats and tops were part of their garment showcase. Their choices of colors were mainly creams, cherries, plums, peaches, sapphires, maroons and mauves. The free flowing pleated and layered outfits depicted the south African culture and fashion essence through them.

James Ferriera

James Ferriera made his debut at Lakme Fashion Week. He named his collection ‘Bombay Tokyo’. His collections were inspired by Maharashtra’s rich textile heritage.

The collections were divided into seven segments which were even named. The sari, an ode to devnagari, the hardy traditional towel, black magic, the sholapur story, warli and diwali were the seven names given to the segments.

Traditional warli paintings and paithani motifs were done on the clothes. Very uniquely he transformed the traditional forms of maharashtrian clothing into contemporary designs, like nine yard saris were intelligently converted into tunics. Marigold and leaf motifs were used on black shirts with cowl necks. To describe in a nutshell his collection used ethnic fabrics and designs on garments with style and attitude. The outfit presented during finale had black georgette garments with glittering Paithani embroidery designs on them.

Conclusion

This event is marked by presence of celebrities and traders all across the globe. Also it provides a platform for the budding designers to show their talent and establish themselves into the high profile fashion industry, for the already established designers to show their collection and maintain their popularity level. The above mentioned review is for few of the many prominent and talented designers. The nutshell description of the designers suggests that this celebration of fashion and style is a sure shot success for India’s designers and promote the export business too. The very presence of film stars on the ramp of their favorite designers and in the audience is the crowd puller factor of this celebration. Lakme Fashion week is extensively covered by media and promoted also.

'Beautyworld India' in Mumbai from 3rd to 6th October

Messe Frankfurt India today announced the arrival of its well known international brand “Beautyworld”, as “Beautyworld India” in Mumbai from 3rd to 6th October 2008.

The fair will feature the entire gamut of product ranges from cosmetics, skincare, haircare, mouth & dental care, spa and wellness, fitness equipment, to packaging, raw materials, manicure & pedicure, interior design & furniture for beauty parlours, fashion accessories as well as training centres and publishers from India and abroad.

Beautyworld is the globally recognized brand from Messe Frankfurt's portfolio of beauty fairs, which is currently held in Frankfurt, Buenos Aries, Osaka, Tokyo and Dubai.

“With India's economy on the fast track, and a reduction in import duties, the large and demanding market is well and truly open for business. The huge opportunities in the cosmetic, wellness and health sectors can no longer go unnoticed.

International manufacturers waiting to take advantage of the enormous Indian consumer market, and Indian manufacturers wanting to keep upwith global trends and production, will find Beautyworld India perfectly timed “ says Shammi Nagpal, Managing Director Messe Frankfurt India.

To be held in Mumbai, the country's commercial and fashion capital, Beautyworld India will provide the right backdrop for business in a city where more than half of India's high net-worth consumers reside.

Trends and tradition combine dynamically in the modern Indian beauty & health scenario. Growth in domestic markets is coming from several sectors. Consumer spending itself is changing because an average urban household is becoming particular about health and beauty care. Small stores dealing exclusively with beauty products as well as beauty salons, spas, health food shops, and fitness studios have now become a common feature of most Indian towns and cities. With the growing urbanization of Indian cities, more and more Indians are opting for beauty treatments, health products together with radical haircuts. Beauty pagents are very well accepted and titles are much sought after. Advertising campaigns, and product launches of beauty products form a greater part of the social calendar. International labels such as Estée Lauder, Elizabeth Arden, Yves Saint Laurent, Shiseido, among others, are increasingly commanding shelf pace in department stores across the country.

The beauty and cosmetics market in India currently stands at US $950 million and is growing at the rate of 15-20% per annum. The skincare sector is one of the fastest growing segments as Indian consumers have started using specialized skincare products according to their skin type. The market for fairness creams, facial creams, moisturisers, cleansers are growing at a rate of 18-20%.

Fringe programmes are an important aspect of any trade fair and are a must in the beauty industry. Over 16 international workshops are planned to inform and inspire.

Beautyworld India will set the trends for attractive business in the subcontinent.

Ashton Kutcher is Pepe Jeans' face for Autum/Winter 2008.

Pepe Jeans London is pleased to announce that fronting the advertising campaign for Autumn / Winter 2008 is the actor and tv producer Ashton Kutcher.

After some success in modelling Kutcher moved to Los Angeles and after his first audition was cast as Michael Kelso in the television series That 70s Show which debuted in 1998 and ended in 2006.

He has starred in several comedy films that include Dude, Where's My Car? Just Married, Guess Who,Cheaper By The Dozen,The Butterfly Effect and most recently What Happens In Vegas...Perhaps Kutcher is more renowned for his antics in his own MTV series Punkd.

He is also executive producer for reality TV show Beauty And The Geek aswell as another reality tv show entitled The Real Wedding Crashers.

Female talent is top model Isabeli Fontana. Born in Curitiba, Paraná, Brazil. In 1996 she made it to the finals of the Elite Model Look Contest when she was just 13. Isabeli quickly rose to fame and over the years has modelled for Versace, Ralph Lauren and Valentino and Sports Illustrated Swimsuit Issue.

The pictures were shot on location at the Zorthian Ranch in Altadena, California. A hippy camp that existed during the 70s and has been completely untouched ever since.

Adidas sales rise 12%

Adidas Group saw currency-neutral sales rise 12% to €5.1 billion (£4bn) for the first half, and 4% year-on-year in euro terms.

The Adidas brand reported a 16% rise in currency-neutral sales to €3.7bn (£2.9bn) for the first six months of the year but Reebok saw its currency-neutral sales fall back by 2% and sales in euro terms slip behind 11% to €923 million (£723m).

Group currency-neutral sales in Europe rose by 16% to €2.3 bn (£1.8bn). Group gross margin also reached a record level for the first half following a 2.5 percentage point uplift to 49.6%.

Adidas chairman and chief executive Herbert Hainer said: "We are proud to report a strong set of financial results for the first half of 2008. Our performance is nothing short of exceptional, particularly in light of the tougher macroeconomic environment. Adidas and TaylorMade-Adidas Golf continue to show strong momentum and we have laid the foundations at Reebok for continued improvement in the second half of the year."

Sales rise 3.7% at John Lewis

John Lewis has reported a welcome boost to trading with sales up 3.7% for the week ended August 2.

John Lewis sales jumped to £47.4 million for the week, with fashion sales striding ahead by 7.4%.

Seven John Lewis branches, including Oxford Street and Aberdeen, posted increases in sales against the same week last year.

John Lewis managing director Andy Street said cited the new Ted Baker range as being a strong performer in womens wear : "In womens wear, it was terrific to see the response from our customers to the new Ted Baker range."

Street added: "New autumn stock continues to feed through, with sales gaining corresponding momentum. The focus is split going forward on the back-to-school peak and the opening of our new shop in Leicester in less than four weeks, where progress towards a successful opening from a building, team and stock perspective is excellent."

Gap saw like-for-like sales fall back 11% in July.

Gap's net sales were down 5% to $998 million (£517.5m) for the four weeks ended August 2.

Gap's international comparable sales, which include its UK stores, fell by 9% over the period against an 11% uplift in July 2007.

Gap chief financial officer Sabrina Simmons said: "In July, we focused on clearing through remaining summer product and preparing our stores for fall deliveries. We're pleased that we delivered merchandise margins significantly above last year."

Gap's second quarter sales for the 13 weeks ended August 2 also fell 5% to $3.5 billion (£1.8bn), with like-for-like sales down 10%. International comparable sales in the second quarter were down 6%.

Hemant & Lecoanet introduce Monsoon and Summer 2008 Collection

Designer Hemant Sagar’s atelier is not far from the gently flowing River Seine or the 14th century classic Gothic architecture of Notre Dame. He is the only Indian to be part of the exclusive, even snobbish, Parisian club of Haute Couture that had just about 15 designers as members.

Sagar was trained in Germany and at Paris' Ecoles de la Chambre Syndicale de la Couture Parisienne, the only school in the world that is said to teach the unique craft of haute couture, which, literally translated, means "high sewing". It is here that he met his design partner, Didier Lecoanet.
Lecoanet stands for liberty, and luxury; and Hemant, humour, and "habit," the French word for dress. The two alphabets - L and H-- on their logo reflect heady optimism.

Together they have dressed up Texan millionaires, Arab Princes and Hollywood stars. Mattel's Barbie Doll got three Lecoanet Hemant dresses in as many years. This is what Lecoanet Hemant aspires: joy through style. And in 2003, they came to India to dress up New Delhi's rich and famous and beautiful. The design-duo's clothes were sold out in no time. Hemant, whose mother is German and father Indian, says they have no plans to Indianise their patterns.

Their latest collection for 2008 has been inspired by Mumbai! This introductory collection for monsoon and summer 2008, entirely dreamt, thought and made in India is dedicated to and inspired by this beautiful style of the Art Deco buildings and monuments they call Tropical Deco, and Lecoanet & Hemant thus salute Bombay with a 'Grand Bonjour'. "

Sharp and angular lines assert their Geometry by contrasting curves ... the silver mosaics seen on Mumbai's Marine Drive have become metallic mesh, framed by patent leather to become a sleek top, buckled on bare skin with chrome ... sensuous dresses in gun metal lame reflect monsoon clouds and find themselves veiled by a shawl of 'seamiest' ... in silk georgette ... and tight body hugging tops are not sure whether they are shirts or jackets ... that's the tropics!

With a full line of fashion, including women's and men's garments as well as accessories, the designers introduced their collection to India for the first time at the recent Lakme Fashion Week in Mumbai.

The traditional Indian silk was given a contemporary occidental twist, reminiscent of a sari at second degree. This progressive urban collection is India International, and was entirely dreamt, thought of, nurtured and finally executed in the country. The collection has been designed with the vibrant and colourful undercurrent of Mumbai in mind. The very spirit of the city during its fiery monsoons comes alive in the clothes.

USA: Jes Switaj wins Designer of the Year award.

Jes Switaj from Phoenix won the Designer of the Year award at the Scottsdale Fashion Week.

She started her fashion design career on a tiny Singer sewing machine, the one her mom took to college. She displayed her collection on the runway.

As part of Scottsdale Fashion Week, which features marketplace tents, runway shows and parties, local designers were invited to enter the competition. Online voting narrowed the field to four finalists for another vote. The runway show featured Switaj and the other finalists.

Switaj, 27, also will meet with boutique owners and buyers to show her line, said Lesley Oliver, spokeswoman for the Scottsdale Museum of Contemporary Art, the sponsor of the runway show and competition.

Switaj sells her accessories online at jesswitaj.etsy.com and sells accessories and clothes at Bunky Boutique, Retail Laboratory and Gold Lion in Phoenix.

She also is an assistant sewing teacher in the fashion-design program at Phoenix College. She is one class away from her associate's degree in fashion design.

Switaj saw her friend's handmade purses and decided to do it herself. She started with handbags, improved on her technique with classes, bought a new sewing machine and expanded her line. Each piece is usually one of a kind, and at times Switaj makes a limited number of pieces.

She's inspired by nature and organic elements, typically using wool, silk and cotton corduroy fabrics. "I really like ocean stuff - you can see in the octopus dress," she said. "I like things that look like they move in the ocean, like jellyfish, just flowy and floating and organic-looking."

Latest Italian Fashion Shows & Trends, Makeup Tips & More

Vis.A.Vis is an online magazine and community devoted to fashion, style and culture. It has a modern stylish edge but takes a provocative, authoritative tone in its coverage of pop culture.

Vis.A.Vis travels the globe to uncover the latest trends in fashion, beauty, music, food, art and entertainment. Sophisticated, well presented and accessible, this is Fashion's New Face™. And it is absolutely free.

Vis.A.Vis is proving to have a tremendous appeal to a worldwide audience with members from all over the globe including Beijing, Sydney, ,London, Milan, Mumbai, Dubai, Miami, Los Angeles, Oslo, Montreal, Beirut, New York, and more. As an online magazine it embraces the most exciting social trends in the world today and explores how multiculturalism drives fashion, impacts culture and shapes our lifestyles. This publication aims to charm and engage readers with a frank, delightful exchange of information and ideas.

Vis.A.Vis is the place to find the latest fashion trends from all over the globe. As cultures continue to intersect in our increasingly shrinking world, the latest fashion developments intermix and influence each other. Styles from an Italian fashion show can instantly impact the development of fall fashion trends in America. Vis.A.Vis recognizes that the influences of global fashion tend to commingle. As styles from various fashion shows converge, new creative elements emerge. Vis.A.Vis offers a modern perspective of this global mélange.

Each issue of Vis.A.Vis features different cities and uses models from these locales to give our fashion editorials an authentic feel and a distinctive look. Stunning visuals combined with relevant editorial content make Vis.A.Vis among the premiere fashion destinations on the Internet.

In addition to the latest in global fashion and style, Vis.A.Vis also provides insightful commentary on books, movies, music, makeup tips and more. Want to learn about the finest spots to enjoy French cuisine ? You'll find a variety of discerning reviews at Vis.A.Vis. Our travel section will point you towards lavish honeymoon vacations in exotic locations all over the world. We frequently report on premium luxury vacations that will pamper you and make you feel like an indulgent celebrity. Whether you're looking for romantic getaways or cushy spa vacations, Vis.A.Vis provides you with original and marvelous travel ideas.

Italian Fashion

I love clothes. I love classics, avante garde, artsy, retro, and antique clothes. I know that I am the same me, whether in vintage Missoni or something I grabbed off a rack in the market, but I have always found that people respond to me differently based on what I wear, and this also happens when I travel. And I have found that when you have passed the age when people whisper "Sexy! Beautiful! Wow!", you can still make them say, "Elegant!" So, shall we talk shoes?

I live in India and I give thanks all the time that I live in a country where fashion shows are not considered primetime viewing. Sitting in a street side bar is a fashion show here. Gorgeous!

Fashion Designing

Fashion design is the applied art dedicated to the design of clothing and lifestyle accessories created within the cultural and social influences of a specific time. Fashion design differs from costume design due to its core product having a built in obsolescence usually of one to two seasons. A season is defined as either autumn/winter or spring/summer. Fashion design is generally considered to have started in the 19th century with Charles Frederick Worth who was the first person to sew their label into the garments that they created. While all articles of clothing from any time period are studied by academics as costume design, only clothing created after 1858 could be considered as fashion design.

Fashion designers design clothing and accessories. Some high-fashion designers are self-employed and design for individual clients. Other high-fashion designers cater to specialty stores or high-fashion department stores. These designers create original garments, as well as those that follow established fashion trends. Most fashion designers, however, work for apparel manufacturers, creating designs of men’s, women’s, and children’s fashions for the mass market. Designer brands which have a 'name' as their brand such as Calvin Klein or Ralph Lauren are likely to be designed by a team of individual designers under the direction of a designer director.

Lakme Fashion Week 2007

The Lakme Fashion Week has announced the dates for Lakme Fashion Week Spring Summer from October 13 to 17, 2007.

The major Indian festivals such as Dussera & Diwali, which also happen to fall in the month of October, have been taken into account.

Accordingly, the dates for Lakme Fashion Week have been decided while taking these above important factors into consideration. Confirming the dates for Spring Summer, 2008 makes it easy for buyers to plan their visits. Moreover, designers get enough time to plan for the next season, keeping in mind their business commitments.

Current Exhibitor:

Manish Malhotra, Abhishek Dutta, Narendra Kumar, Nalanda Bhandari, Nandita Mahtani, Swapnil Shinde, Sanjay Malhotra, Surily Goel, Leonard, Nandita Mahtani, Allen Solly , Vineet Bahl, Shyamal & Bhumika, Julie Kagti, Savio Jon, Vikram Phadnis, Arjun Saluja, Payal Singhal, Debarghya Bairagi & Navonil Das, Sabyasachi Mukherjee, Sun Goddess, Deepti Toor, Wendell Rodricks, Sandip Biswas .....